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Trending: Purple Freesia

purple freesia
purple freesia

Much like home décor and fashion trends, ingredients move in and out of style in the world of perfumery. Certain notes will become capture the imagination of perfumers around the globe and suddenly appear in a range of scents for him or her. One of the reasons this happens is that ingredient suppliers can develop a new accord or a new way of extracting the fragrance from the bloom that is innovative and fresh. We’ve seen this happen with rose notes in particular as manufacturers have given the popular ingredient a fresh twist with fruity and spicy facets.

purple freesia
purple freesia

Welcome to the modern age of freesia. This is a delicate flower that has a fruity aroma that smells like fresh strawberries. It’s a sweet, airy scent that works very well in perfume compositions because it blends so well with citrus notes like bergamot, bitter orange and pear.

purple freesia smells like fresh strawberries
purple freesia smells like fresh strawberries

Purple freesia is of particular interest because this variety of freesia has a light citrusy character that gives the scent an uplifting and sparkling facet. It is airy which makes it ideal for those who don’t like overly strong fragrances. And it is described as a ‘complementary’ note which means it isn’t overpowering. It isn’t the star of the show.

purple freesia can also have a citrusy aroma
purple freesia can also have a citrusy aroma

Freesia got its name from Freiderich Heinrich Theodor Freese, a German doctor (1795-1876) who collected plants around his home in Kiel. Legend has it that he named the delicate blooms in honour of a friend.

purple freesia
purple freesia

You’ll find purple freesia in the new Versace pour femme Dylan Purple.


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  • Linda L
    January 16, 2023 at 9:00 pm

    Always loved the white freesia especially in bridal bouquets. Now time to appreciate the purple freesia!

  • Septtember Dee
    January 15, 2023 at 7:23 pm

    One of my favourite notes. Fruity, light and airy. It plays an important supporting role.

  • Angela Citrigno
    January 15, 2023 at 9:57 am

    Purple freesia may not be the star of the show when it comes to it’s scent notes but I love how the flower is so beautiful, delicate and affordable 💜🤍💚

  • Liz Howard
    January 14, 2023 at 7:39 pm

    My favourite scented flower!

  • Anna Roszak Robinson
    January 13, 2023 at 4:29 am

    Love it 💜💜